Do you go that wee bit extra for your customers? We all try to impress our customers who come to our shops, whether online or otherwise, with our shop banners, our carefully pieced together collages,
our labels and other methods of getting our names remembered,
and the descriptions we write about our beautifully, handcrafted items and of course the items themselves.
But it shouldn't stop there! What do you do to make sure your customers become return customers? We'd love to know your secrets about packaging, followup and customer service.
Joy
I like to included an individually wrapped chocolate or treat with my orders and always gift wrap free of charge. I love receiving items from makers who have applied little touches like this or who have gone to extra effort to make my purchase a joy to open!
ReplyDeleteThat's a really nice touch Mel - and I agree - I love the packages which show an extra bit of care. For example - I wrap my fabric apples in tissue paper and seal it with a sticker - kind of reminds me how apples use to be wrapped in the wooden boxes years ago.
DeleteI always send a little thank you card to my customers and free gift wrapping if they want it.
ReplyDeleteI think a wee thank you card is so important to make your customers feel valued. I must admit that occasionally I forget to pop one in so I send them a nice email instead ;)
DeleteDepending on what I have at hand I include a crocheted flower (which can be used as a brooch) or I have been know to pop in a peg doll fairy (I like to make these sometimes)
ReplyDeleteI've also sold a blanket to a lady for her daughter who caught something on it and tore a wee hole and I've fixed it for free and sent it back at no postage charge. She ordered another one :-)
Wow that is super good customer service Gill. Love the flower brooch too.
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